Whole Foods wanted to sell a sweetener called evaporated cane juice. The FDA didn’t like it. From the American Council on Science and Health, You Say Sugar – Whole Foods Says ‘Evaporated Cane Juice’ And Charges More
A cake of evaporated cane juice is sucrose, mostly. A class action lawsuit and the FDA says that is misleading. And Whole Foods likely found a way to charge more for it. Probably not misleading unless some of the cane cakes came from sugar beets. Well, they could go all the way and hide the identity with (2R,3R,4S,5S,6R)-2-[(2S,3S,4S,5R)-3,4-dihydroxy-2,5-bis(hydroxymethyl)oxolan-2-yl]oxy-6-(hydroxymethyl)oxane-3,4,5-triol
But that sounds way too much like it’s a chemical and not a wholesome food.